Affiliate - Invictus Fitness

How does it work?

Invictus Affiliate Programming is offered on three different platforms:

PushPress (coming soon)

Once purchased on one of the above platforms, your gym will receive programming from Invictus who, for over 16 years, has been a leader in exceptional fitness coaching and effective programming. Now, affiliate owners worldwide can deliver the programming that has driven Invictus’s enduring success to their own communities. The coaches that lead the classes in our physical locations are intimately involved in the explanation, application, and creation of our product. Learn from the best in the business on how to take a great program and make it applicable to every single person in your community.

What is the programming like?

Invictus Programming includes access to the following tracks:

- Performance (6 days per week): CrossFit style group coaching track. Don’t worry, we’ve customized this into two versions: Full Effort (RX) and Full Victory (Customized Version)
- Fitness (6 days per week): A functional fitness track that features dumbbells and resistance training. This track mimics the Performance track so the two tracks can be interchangeable.
- Functional Strength (5 days per week): Hypertrophy training – aka higher reps, less weight. This track is for anyone who wants to get toned and strength train.
- Cardio (5 days per week): Endurance sessions that cover a variety of aerobic modalities.
- Running (3 days per week): Run specific sessions to help members improve anything from their 1-mile time trial to running their best 10k races.

What is included with being Powered by Invictus?

Being Powered by Invictus, you’ll have access to:

Weekly whiteboard video briefs for Performance with Invictus coaches discussing the programming for the week and the intention behind the programming
Daily coaching notes and customization options for Performance
Exclusive deals with Invictus partners
Monthly newsletter with information from successful gym owners within the Invictus network
Other resources to help your gym deliver high quality programming

Testimonials

Each and every workout was well laid out and challenging. I was never disappointed. There are always two workout options, one for the general fitness minded and another of the more traditional crossfit variety. Scaling options were presented in each case and the coaches were helpful in pointing out technique and performance improvements throughout.

Invictus is hands down one of the best crossfit gyms I have experienced, particularly in regards to the coaching and programming!

CrossFit Invictus workouts are group class formats that focus on constant variety, functional fitness, and high intensity.

Excellent coaching and programming. Been a member for about 3 years and still continue to make improvements in my strength, endurance, gymnastics skills, and body composition.

One thing I love about invictus programming is that it is highly customizable, as long as you have the guidance of a good coach. The programming would best be suited for gyms where the coaching staff is willing to work with athletes to customize because regardless of how well a program is written, it's not a one size fits all. Invictus serves elite athletes to novice Crossfitters and the programming as written may not serve every person and will need to be adjusted from time-t0-time, like a lower rep scheme or a DB movement. This is sometimes already established in the programming explanations but I really enjoy the out of the box options provided by my coaches.

I've been doing CrossFit for six years, and I'm still captivated by the exceptional programming at Invictus. It strikes the perfect balance between pushing me to my limits and being achievable. What sets this gym apart is their recognition of individual skill levels, offering different tracks that cater to a variety of abilities. Whether you're a seasoned pro or simply going with the flow, Invictus has got you covered.

Coaches

Nichole Kribs

Nichole started coaching and competing with Invictus in 2009, making CrossFit Games appearances on Team Invictus for 4 years. She spent years coaching group classes and individual members at our inaugural CrossFit location. She then went on to create and develop the Invictus Masters program in 2014, the first and one of the few of its kind in the CrossFit world. She holds a Bachelor's of Science degree in Health Studies. She’s been able to help hundreds on their fitness journey and her greatest satisfaction comes from seeing each person reach goals on a regular basis (big or small), sharing those accomplishments within the Invictus community.

Kim McLaughlin

Kim started her CrossFit journey at Invictus as a member. Initially it was a way to supplement training for triathlons and Women's Premier League Rugby. After earning her Master's degree in Sports Psychology in 2012, she left corporate America and became a full-time Invictus coach. She currently coaches and manages the San Diego location. She also co-runs the Invictus Nutrition Program wich Coach Fritz Nugent.

Fritz Nugent

Fritz was a collegiate decathlete and has coached Track & FIeld, CrossFit, Strongman, and Rugby. He has a masters in sports conditioning and performance, loves the challenge of coaching and training at the best gym in the world - Invictus - because it pushes him to become a better coach, a smarter athlete, and a more courageous person.

Nuno Costa

Nuno began his coaching career in 2008, became a full time coach by 2009 and hasn't looked back since. He started coaching at CF SoCal and moved over to Invictus in 2009 and was part of the coaching staff till 2019. During his time at Invictus he had the opportunity to represent Team Invictus at the CrossFit Games for 8 years - 7 on the team including leading the team that won the cup in 2014 and once as Masters Individual (40-44) where he placed 4th. Aside from coaching at affiliates and competing, Nuno has also been a road warrior coaching seminars since early 2010 when he was part of the original CrossFit Endurance team. He became part of the seminar staff for CF HQ in early 2012 and has done over 350+ seminars worldwide. Nuno became a flowmaster on seminar staff in 2018 leading the courses and mentoring the younger staff. He recently returned to Invictus to continue helping individuals redefine what's possible with their health and fitness goals.

C.J. Martin

C.J. Martin has participated as a coach and/or athlete at every CrossFit Games. Since Invictus opened in 2009, CJ has coached more than 50 individuals and dozens of masters athletes to the CrossFit Games. The Invictus affiliate team has qualified for the CrossFit Games for 10 consecutive years and placed in the top 7 five of those years – taking 1st place and earning their first affiliate cup championship at the 2014 and 2023 CrossFit Games.

Have questions?

Set up a consultation to see if the Invictus Affiliate Program is the right fit for you. info@invictusathlete.com